Monday 18 June 2012

8 Online Marketing Mistakes That Make You Look Dumb

If you are serious about studying how to create additional earnings on the internet, I’m very sure you have considered whether your Online Marketing business has some obvious faults that tarnish your goals and make you look absurd.

If you are new to Online Marketing, you might drop prey to these primary faults because you have not learned the primary concepts. But, you might very well be an established Online Marketer who has been on the internet for a period and have become good at doing the wrong things.

Ever come across those experienced employees at work?

The kind that have been in the market for 2 or 3 decades?

They are experienced because of the period they have been working and not actually because they are amazing at their job. The thing about experience is that you can learn the incorrect methods, exercises and gradually become experienced at doing the incorrect things.

In this article, I would like to help you to prevent creating these faults, regardless of whether you are new to Online Marketing or are ‘experienced’.  

Dumb Error #1: The incorrect domain name 

Having a domain name that explains what your website is about goes a lengthy way. Unless you are a founded brand: Oprah Winfrey, Richard Branson, Bill Gates, etc or have a huge (10 000 and above) social media following in your skills – you never want to use your domain name.

I went down this road at some point and observed that it was not the most sensible thing to do. Since my weblog is about “Create Passive Income Online”, would petenikuzwayo.com or peteni.com attract your attention at all if you were looking for additional earnings ideas?

I doubt it!  

Dumb Error #2: Not having a ‘Title Tag’ for your blog 

Your name tag is very essential for your website. It gives Google and individuals a solid idea of what your website is all about. Most weblog business owners never give their weblogs a title (largely because they never know that they need to). A lot of weblog business owners have headings that are not illustrative. It’s recommended to name your weblog by using search terms that you want to target.

Here is an example:



I focus on the search terms "How To Create Passive ncome Online" and I have ensured that my name tag reveals such.  

Dumb Error #3: Ignoring to develop an e-mail list 

Building an e-mail database is an essential activity. You usually cannot create an internet organization and not have an optin form that allows you to develop a client list.

It is said that an efficient internet organization creates $1 monthly from each and every e-mail client. For someone like Pat Flynn at www.smartpassiveincome.com, who has a database of more than 50 000, what this implies is frequent earnings of roughly $50 000 p/m.

In his monthly activity reports, he reveals that there is nothing more true!  

Dumb Error #4: Purchasing a third party e-mail list

Building an e-mail database is essential as I’ve described above. But buying a list from another organization is one of the dumbest things you can do. Nothing damages the popularity of your weblog faster than publishing unhealthy e-mails to individuals who have not requested it. You might create some quick bucks, but it’s not a maintainable strategy.  

Dumb Error #5: Inbound hyperlinks that never work 

A weblog that constantly reveals ugly “404 pages” is a fast way to get rid of popularity with your guests. It’s essential to having inter-links between your content. But, it’s more essential to ensure that your backlinks function properly.  

Dumb Error #6: Punctuation and Grammar errors

You are in the business of writing! That is how you are going to produce your additional earnings going ahead. So you best begin verifying your punctuation and phrase structure. A lot of your guests (at least the once you would like to see come back to your blog) are eduacted. The least you can do is display respect to them by verifying your punctuation and phrase structure before you publish your website content.

Ultimately, it’s not your prospective customer's duty to try and determine what you are trying to communicate. It’s your job to ensure they know exactly what you are saying.  

Dumb Error #7: E-mail overload 

Sending you e-mail contacts ‘buy this’ e-mails constantly will soon annoy them. They will either delete your e-mails or remove themselves from yourself contact list. If you are publishing useful details, by all means publish those e-mails often.

Honestly, only the top weblogs such as Copyblogger can accomplish this effectively. I get e-mails from Copyblogger daily and these are all fantastic e-mails that offer great content. For a lot of weblog business owners, once or twice a weeks is more than enough.  

Dumb Error #8: Not having a Call-to-Action

You need to have obvious goals when you publish content for your website. Spending a lot of time composing and producing written and audio-visual content without an obvious ‘call-to-action’ plan is a really absurd thing to do.

Whether you want individuals to buy an item you are promoting, sign up to your e-mail database, offer you views, etc – the truth is you should contain this ‘call-to-action’ in your content and tell your guests exactly what you want them to do after reading your content.

To create additional earnings on the internet needs you to get the basics right. Don't neglect them!  

So, how can you prevent creating these absurd mistakes? 

If you have identified any of the above absurd faults as one of yours, I would like to help you to fix any of them. You might be new to online marketing and need to begin from the scratch. Perhaps you have been on the internet for a while and simply need to improve your weblog, I would like you to check out my ‘Where To Start’ page where you can understand “How to Create A Passive Income Business Online in 14 Days”.

This is a “Do It Yourself” e-course that will explain to you all the primary concepts so you can begin to develop an impressive internet organization. I really wish you have experienced this brief content.

God Bless

Peteni Kuzwayo

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